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The Blackpool Tower "Experience" - Sat 08/10/2011

furie

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Sometimes, you just run out of excuses. It's a fact of life that you can only put of some things for so long, then you eventually have to suck it up and actually face the truth. As abhorrent as it may be to you, the inevitable will catch up with you; you're going to have to go to Blackpool.

Two hours driving, an hour looking for parking and a jaunt through the drunks and homeless that make up Blackpool town centre for a trip up a 400 foot tall monumental French rip-off. Followed then by a hearty three hour traffic jam, reminiscent; though slightly less enjoyable than the M25 on Friday night - all to see some generally naff lights.

On Friday, my excuses ran out. No more "we'll wait until the lights are on", no "I've got to work" and I've realistically run out of family members Madame_Furie knew nothing about who have died and awkwardly have their funerals the day she wanted to go up North; she's credulous as hell, but after ten Grandfathers, it's not washing any more.

You may have gathered, I was looking forward to this trip. I especially like the concept of "leaving after Minor_Furie's guitar lesson". That finishes at 11:30 a.m. - chances of us getting on the road by lunch time are slightly lower than the chances of David Cameron being warm blooded :p

This trip report needs a random rubber dragon. Enjoy, it's the best bit:
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Everyone needs a random rubber dragon - modelled here beautifully by Minor_Furie

We arrive at Blackpool at the shocking time of 3:00 p.m. It's not even dark yet, a first for the Family_Furie! We manage to find a parking space by 3:20 p.m. which isn't too bad, though the piss streaked multi-story is like a location from 'Prince of Darkness', filled with hobos and demon infested Alice Cooper look-a-likes - and that's just us after two hours in the car together.

The alcoholic obstacle assault course (Blackpool town centre) takes us about ten minutes and we're mostly unscathed by the experience - though the psychological trauma may remain for some time. It's busy, not "I can't answer the phone now, I'm busy" busy, but proper "Thorpe Park weekend Fright Nights busy" only more Northern and considerably scarier.

There's a 20 minute queue at the Tower entrance, full of gnarling, gnashing, gnomics gnawing nastily. We approach the fake smile attired young lady whose job appear to be only to counterpoint the ugly appearance of the "guests". I say guests, but I'm starting to get a feeling I've seen this kind of thing before on something filmed to encourage people to become vegetarians. The cattle are lured into endless pens with the promise of something tasty and fulfilling, only to be ruthlessly tagged and shot through the brain when they least expect it - but more of that later.

Little Miss Sunshine ably assists us with out query "where do we queue if we have annual passes?". She points at "that tall bloke there" (I considered taking her to task under some for of trade descriptions as, even stood on a pedestal behind a desk he was shorter than me). Under orders to skip the queue and exchange our magical passes for magical tickets (they don't trade cows for magical tickets, I offered Madame_Furie (patience at this endeavour already wearing very thin) - they wouldn't accept). In doing so, we clashed with a group of troglodytes who had also been directed towards "that tall bloke there". The grease laden semi-humans had been queueing and looked most unhappy at out usurpation of their audience with the tall bloke (there). After a brief visual measure of craniums, they decided we should probably go first, clearly being genetically superior.

(that) Tall bloke (there) offered us tickets for "The Blackpool Eye" and tickets for "Jungle Jim's playbarn and 'please, for God's sake take these kids away from me while I sit and drown my sorrows in a bottle of bourbon' snack bar". Tickets valid in 1 hour and 15 minutes time. Available Merlin sanctioned fun limited to 23 minutes (ex-VAT), late comers will have 5 minutes of fun removed for each minute they are late to their allotted Jungle Jim start time and extra minutes of fun will be charged at a rate of £5.65 (ex-VAT) per five minutes, though you can buy an online bundle of fun for the bargain price of £3..82 (ex-VAT) per hour. Total fun time (inc-VAT and charges can be no more than 60 minutes).

There were no tickets available for the circus - thank **** for that!

We also chose to avoid the dungeons, because I wanted to get the hell out of the place as soon as I could.

Magic tickets in hand, we wandered vaguely in the direction nobody was willing to point us in and around into "The Merlin Blackpool Tower Experience" proper. No, Maxi-Minor_Furie, it's the Blackpool Tower, not the The Tower of London.

It's been a while since we had a break, so concentration may be waning, have an image:
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Frozen Blue-Bols blobs litter the streets of Blackpool

Our first experience of the experience is the queue. There's a twenty minute queue of parents forced to "park their buggies". Thankfully this is the second 20 minute queue we have managed to skip. The unclean masses in this queue look less than pleased mind, it's the "family day out" equivalent of getting a loaf of bread in 1990's Russia.

Beyond the queue is the fist tug on your wallet. An arcade and MB Leisure stalls. Fortunately I've perfected the art of making my way through these Merlin wallet traps, and as we're up North, the acceptable format (more later) is "**** off, you're not getting any of my money". This can be used to both staff and children.

We now enter the Tower area proper. The lower floor was once a tasteful entrance, slightly mature but a great reminder of a bygone age. Now it's plasterboard, crap logos, adverts for ways your heavy wallet could be lightened and a complete absence of any useful information in the slightest. There's a queue up to the next floor which, like good English folk, we join. After 20 minutes (I am now of the opinion that Merlin have an officially sanctioned queue time of 20 minutes, no more, no less) we reach the next floor to discover the queue was for those unlucky enough to have circus tickets. I am, of course, exceptionally happy about this, but at least we can go to the toilets now.

These are cunningly hidden beyond the food and bar area. Usually the sight of people enjoying food and drink would be uplifting and encourage you to partake too (hence the toilets being through that section is a good idea). However, the po-faced, morose clientèle are hardly inspiring. Little did I realise then that they were doing their British best to rise out of the pits of depression.

Again, unsurprisingly cunningly, the toilets are in full view of the £9 per child "we'll call it Jungle Jims, but it's a pub and playbarn really" play area. The (only, unless you go to the Eye) toilet entrances are surrounded by whining brats wanting to play now (yes, my own whining brat included), or wanting to know why their parents won't re-mortgage to allow them their Merlin allotted amount of fun for the day. Out of sight, out of mind is not an expression Merlin have ever heard of.

Urine positively extracted, we head to the "Blackpool Eye". Well, we hope that's where we're headed, a complete lack of sign-age hinders us mildly. So we head for the nearest 20 minute queue as it seems like the most likely candidate. As we approach the obligatory "we don't care if it holds people up for 20 minutes, it's important that we grab every last penny from you" photo shoot, our worst fears are confirmed, this is indeed the way to the Blackpool Eye. Obligatory photo is taken and the ticket promptly deposited in a bag, a temporary holding place until a suitable metal repository can be found. Beyond the photo area is... A 20 minute queue.

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Morale is still quite high at this moment, there has only been 40 minutes of queueing so far

At least we now have stylish glasses to darken the surroundings to match our mood. The queue ends in a large room. In here we are herded so close together I was jealous of battery farmed chickens - at this point I was sure that it was impossible for humans to squeeze any tighter into a space (that idea lasted less than thirty minutes). A voice coming from nowhere (maybe speakers or the TV screens around the edge? I couldn't say as I could see nothing but the dandruff encrusted head of a fellow crushee. the voice promised that at some point in the near future the doors would open and all our dreams would come true. At this point the anti-carnivore propaganda came strongly to mind. The doors became a focal point of nightmare like the haunted dreams of a bovine approaching the golden arches. Loud noises and unpleasant rumbles came from what must surely be a hideous, blood smeared factory floor beyond those doors. Slowly, imperceptibly (remember, I'm sardined in with my ungulate brethren) the doors opens. A second, smile betrothed, member of staff ushered us forwards like a lioness driving wildebeest into her pride-mates, and probably some towards a river of gleaming toothed crocodiles. We strained and heaved and squeezed and greasy skinned slipped through the gates of our doom - a 4D cinema, apparently much like the one at the London Eye.

The biggest difference was clearly the Northern bingo caller telling us all to "squish in a bit luv" and "can you put anyone smaller in front of you so that we can get another two dozen in please?" Once securely jammed and crammed, we had the Merlin Blackpool propaganda film show. A pleasant, exciting, friendly, welcoming, shining beacon of humanity was displayed in this grim pit of revolting, smelly, dank and unpleasant place. The lies were impressive, and the neurotoxic pumped into the auditorium quelled any fears that the world may not be this sickly, cotton candy simulacrum in front of us.

There was a perceptible heroin withdrawal furore as the film finished and the back doors opened as the real world was once again thrust forcefully upon us like a breath of tainted air. We exit around a corner to be confronted with... You know how long the queue was.

This time we are entertained though by a video showing how they produced the lies in the video - hammering further home that it really was all just made up. We watch it as we make our way through to the final highlight. Our goal is in sight now and the lifts to heaven open and close in front of us. We wil lat last get to experience "The Blackpool Eye". Tension runs high as we are at the front of the packed lift entrance. A call for two people to fit into a very packed lift, no takers. "We'll squeeze you four in then" the unpleasantly cheery lift operator offers us. Here, Disney could learn a thing or two about presentation of fear in an elevator themed attraction. I could not perceive room for two people, but baggage laden Furie (yes, Family_furie are 100% in this category by this point)? Surely not? It is here I discovered how wrong I was earlier about the ability for the human form to morph and mould into a tight space with other human beings. I was more intimate in there with a man from Durham than I have been with several girlfriends! Suddenly, the dungeons looked like like an exceptionally pleasant and friendly option and I regretted not taking that option over this.

After 300 feet of ascent, we burst from the lift out onto the Dave-spiting "glass floor". Our target objective, reached. Mission accomplished!

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Time to die

Only not! It's now passed our Merlin sanctioned fun time, so we must rapidly descend to the urine scented padded room of amusement. Only, there's a queue for the lifts down. you didn't expect that did you? Shockingly (and I suspect against company policy), this queue was under ten minutes - somebody will be sacked for THAT blunder! Happily, we got to repeat the world record attempt for largest number of people unpleasantly stuffed into a metal box - the joy was incredible at once again being close to my Northern chum from earlier.

As the lift was leaving, the second lift arrived, prompting the car staff to yell loudly at each other. The conversation ended with the delightful, Northern child friendly "I told the bastards to **** off". While a gentleman did berate the attendant for use of colourful language in front of his child, she simply slipped on a Merlin issue fake smile and sent us down.

We exited into the obligatory gift shop; which, while not surprising, didn't appear to have an exit. There was some confusion until it became clear that the only way to the exit was through the till area. It wasn't clear if exit was only permissible if a receipt was shown, so we slipped past the exit assistant while he was busy trying to fix his smile into place.

We passed once more through the morose food area and my heart went out to my fellow unfortunate soul mates, understanding now the dire need to feed and try to glean some enjoyment from this soul sucking world. My day was far from over though, the children demand entertainment!

As the current enjoyment session was already in place, there was no queue and we exchanged our tickets for [strike]ear tags[/strike] coloured wristbands and the children were free to roam.

Although there are a limited number of places available for each "session", there are not enough tables and chairs for all the parents, so I found a small section of theming to put myself down on. Madame_Furie went to buy drinks (four bottles of vodka, one for each member of the family) while I contemplated the best way to slash my wrists.

Now, the manager of "Jungle Jim's" will surely be in for an award and/or bonus. Having a single, slightly incompetent member of staff manning the food area for several hundred thirsty and pissed off people was a stroke of genius. A queue that managed to exceed the total amount of time you were allowed in the area is the kind of goal management at Merlin can only dream of. Then by simply adding teabags to the coffee cups, every customer is guaranteed to return it unhappy and increase the issue tenfold. Absolutely stunning work.

Finally, our time was up and we sadly had to leave "The Blackpool tower Experience". The fun of course doesn't end there. We have yet to play the "find a food outlet not blocked up by incoherent drunks" game, and the "traffic jam of oooh", also known as the Blackpool illuminations. I may save those for another time, but I think that you may already have some idea of the outcome...
 
That was awesome! The report, not the day out. I've never been to Blackpool Tower, but now Merlin have taken over, I'm not sure I want to. Seems like way too much queueing and high prices and "BUY THIS BUY THIS!"
 
Interesting. I'm going tomorrow, so expect a few tweets from the CF account (@coasterforce) and I'll do a report when I return.

I can't say that I'm looking forward to it after reading furie's report but it should be quieter on a Thursday afternoon. Hopefully.
 
Furie needs to do more trip reports...

Was the film anything like London's one? Totally pointless and idiotic, or perhaps a masterpiece?


This also has reminded me I might get dragged to Blackpool in the future... Must book my jabs...
 
What happened to the demotivationals...? :(
 
Kinda hoped for more from the Tower since Merlin took over. Did it feel like it had been a rush job?

Shall be gracing its presence at some point next year.
 
Ian, you'll have a good time. There were no queues for anything when I went last week, but I still think Furie needs an urgent order of Prozac....but a humorous report nonetheless!
 
Nemesis Inferno said:
Furie needs to do more trip reports...

I do, but that would involve going to places :p

Nemesis Inferno said:
Was the film anything like London's one? Totally pointless and idiotic, or perhaps a masterpiece?

Madame_Furie said it was almost identical to the London Eye one, only with a gull instead of a pigeon. Oh, and "The North" instead of London.

Ian said:
Interesting. I'm going tomorrow, so expect a few tweets from the CF account (@coasterforce) and I'll do a report when I return.

I can't say that I'm looking forward to it after reading furie's report but it should be quieter on a Thursday afternoon. Hopefully.

It'll be absolutely fine to be honest. It's a little bland and dull, but in terms of "experience", you'll be sorted.

Hixee said:
What happened to the demotivationals...? :(

Park trips only (or those where I took lots of photos). There was nothing to really take photos of, other than the backs of people's heads...

Nicky said:
Kinda hoped for more from the Tower since Merlin took over. Did it feel like it had been a rush job?

It didn't feel rushed, but it's lost character. Though previously the Tower was a bit run down, so it's nice to see a fresh coat of paint and everything - it's just that it's a 150 year old place out of time, brought starkly up to date with corporate logos.

Tom G said:
Ian, you'll have a good time. There were no queues for anything when I went last week, but I still think Furie needs an urgent order of Prozac....but a humorous report nonetheless!

I certainly exaggerated the ill feelings, but not the queue times or the inability of the staff/management to really deal with the huge number of people in the attraction. I did point out early on it was really busy, the day and the time - so it's a definite warning to all not to make the same mistake. Despite some exaggeration, it was still a long way from a pleasant experience.

We spoke to several people during the day, and most were unhappy with several saying they'll return (despite this being their annual family outing they've done for years). I suspect the issue is that the Tower is run by many of the same staff who were there before, only Merlin have made it massively popular and they just weren't ready for it in the slightest. For instance, a single person at a counter to serve hundreds of people (in the play barn where they know how many people are going to be wanting drinks for themselves and their kids) is unacceptable. Tea bags in your coffee is also unacceptable ;)

If I could drive on my valium, I'd have taken one :p

So yeah anyway, go on a quiet day and I'm sure you'll be fine.
 
One of the things I noted during my visit was that they'd struggle with capacity at busy times at the Eye.

Everything else is pretty standard, the Madame Tussauds and Dungeon should be able to shift the queues fine.
 
To be honest, the queueing (while bad) wasn't really the issue, it wasn't down to capacity as such. It was the poor communication more than anything, and the "we must cram as much as we can" attitude where it failed. I can understand trying to get as many people through to the next area as possible, but it shouldn't be to the point where guests are literally standing on each others toes (and this includes in the 4D cinema).

Signs were poor and there were no members of staff helping people avoid queues (like the long queue that turned out to be for the circus, yet a number of people in that queue didn't have tickets and just wanted up onto the next floor). Lots of people wandering around looking lost and going into broom cupboards and things looking for ways out. Again, on a quiet day it's not an issue, but when it's busy it's just an absolute nightmare.

We didn't do any of the other attractions, but they're a linear kind of attraction and something Merlin have repeated elsewhere - so they're probably fine too under heavy load.

Oh, and the filthy looks we got for "queue jumping" the entry queue? It's not something you really want for either perspective.
 
Hitting it on a Thursday afternoon, I had no problems with queues, nor did I feel rushed.

In fact, I thought it was pretty fab. I'll write up my report at some point this week. My report will contrast furie's, but I suppose it allows people to get a balanced view.

Oh, and Madame Tussuads was brilliant! Much better than the London one imo. Didn't bother with the Dungeon because I was gasping for a beer after that point.
 
Apart from the fact the tower is a little dull once you're at the top, I think it's all pretty good. It's just not good when the place is packed - though that's true of most things, it was just slightly worse there than most places.

I think anyone who decides to go on a Saturday afternoon, in Scottish school holidays at the peak of the lights season is an idiot and deserves all they get ;)
 
I must have just missed you, Ian, because I was also there on Thursday afternoon. Thought it was very enjoyable (especially the 4-D film - but I am Blackbool-born so maybe a tad biased) and there were barely any queues anywhere.

I do agree there should be more signage in the Tower building itself - hordes of elderly people just wandering around looking even more confused than usual. Also, I overheard a staff member tell some people that all the toilets were in the paid areas - so you can wander the stairs for free, but if you want to spend a penny you'll have to spend a few notes too.

There's obviously a lot of work still to be done but well done to Merlin for opening it up 6 months earlier than Blackpool Council wanted them to. They're doing a decent job on the restoration, and the trip up the Tower was well-handled and we were up there for as long as we liked.

Does seem a bit overpriced, mind. We sneaked into the Ballroom but wouldn't pay £7.20 for it!

The Comedy Carpet is ace (and free), though. I could spend all day on there but had to visit Sea Life and Madame Tussaud's (which was more fun than I expected, but I'm not totally sold - however my mum and my girlfriend loved it).

The Illuminations were OK, and only took 45 minutes to drive through, and there were no traffic problems getting back either.
 
Robbie said:
I must have just missed you, Ian, because I was also there on Thursday afternoon. Thought it was very enjoyable (especially the 4-D film - but I am Blackbool-born so maybe a tad biased) and there were barely any queues anywhere.
I was there about 3ish. If you saw a short, bald bloke wearing a brown jacket wandering around taking photos with a compact camera and an iPhone, that was me!

And yes, the 4D thing was brilliant. I was actually impressed and got the beginning of a semi-on when the PMBO POV of the drop appeared <3
 
Ian said:
I was there about 3ish. If you saw a short, bald bloke wearing a brown jacket wandering around taking photos with a compact camera and an iPhone, that was me!
Do you know what? I think I did see you! I was up there between 2.45 and 3.30 - overweight, dressed in black, with long curly-ish hair (and a girlfriend in a purple coat clinging on for dear life).
 
Hmm, doesn't ring any bells. The time stamps on my photos say I was at the top of the tower at 3:30 so there's a possibility we passed.
 
What a brilliant read! Loved it, though I will pick you up on one thing...

I certainly exaggerated the ill feelings

I disagree. And if anything its worse than what you described, but with less drunks. More like prostitutes begging for your wristband for their dying children, and then trying to sell some to you.

And the weird men trying to entice you into their home to 'play a game'

And the kids trying to mug anyone entering the McDonalds by the Tower.

Hand on heart, all that is true.
 
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